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Metrics is the page where you see how your WhatsApp operation in Treble is doing. In one place you find what happened with your outbound campaigns, how the conversations your contacts start end up, and how your team of agents is replying.

How to open the page

  • From the sidebar: click Metrics. The page opens with all your campaigns.
  • From a campaign: these shortcuts take you to the page, opened straight on that campaign:
    • The View metrics icon on the campaign in the campaigns list.
    • The Review results button that appears after you send a campaign.
    • The metrics icon in the flow editor.
Opening Metrics from the sidebar, starting on the Campaigns page

The three tabs

Outbound

Your outbound campaigns: how many messages were delivered, how many contacts replied, and where in the flow they stopped.

Inbound

The conversations your contacts start: where they come from and how they end.

Agents

Your team’s work: availability, first reply times, transfers and ratings.
When you switch tabs, the date range is kept and the other filters are cleared.

Filters

Date range

At the top you pick the period you want to analyze:
  • Last 7 days
  • Last 30 days (the range the page opens with)
  • Last 90 days
  • This month
  • A custom range: pick the start and end day in the calendar and click Apply.
Days are read in your time zone. If the range covers too much data, the page will ask you to pick a shorter one.

Folder and campaigns

In the Outbound overview you can narrow what you see:
  • Folder: shows only the campaigns in one folder.
  • Campaign selection: tick the box of several campaigns in the list and click View metrics to see their numbers together in the graph. To see all of them again, clear the selection and click Show all campaigns.

How to move around the page

  • Breadcrumb: at the top you see where you are (for example, Metrics › Campaign › Deployment). Click any level to go back to it. The back arrow and your browser’s Back button also take you one level up.
  • Graph cards: click a card to see, in a side panel, the contacts or conversations it counts.
  • Info icon : hover over a graph card or a column title to see what each number counts.
  • Full screen: the button at the top left hides the sidebar and gives the page more room. The graph has its own full screen button, in its bottom right corner.

Downloads

  • Graph: open the graph in its full screen and click Download to save it as PNG or PDF.
  • Tables: Download CSV gives you the table’s data with the filters you have applied.
    • In Outbound, the file downloads right away, with up to 50,000 rows.
    • In Inbound and Agents, the report is generated in the background and is ready in the download center.
CSV files use UTC time and English column names.

Key concepts

These terms appear across the page:
The date range picks which sends and conversations are counted: in Outbound, the messages scheduled in the range; in Inbound and Agents, the conversations that started in the range. What happens afterwards (a delivery, a reply, a transfer) is added to that send or conversation, even if it happens outside the range.

How is it different from Treble’s other metrics?

  • Analytics Center

    : gives you the raw data tables (sessions and deployments) so you can build your own analysis. Metrics already shows you the calculated results.
  • sales.treble.ai metrics

    : the agent platform’s dashboard. Some metrics, like first reply time and time to close, are calculated differently from the Agents tab, so the numbers may not match. We explain it in

    Agents

    .

Next steps

Outbound

Understand your campaigns’ journey, from the send to the conversation.

Inbound

Find out where your contacts come from and how their conversations end.

Agents

Measure your team’s availability and reply times.